How to customize the appearance of your ActiveCampaign account

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With ActiveCampaign, you can customize the appearance of your account based on your plan.

All plans can update your site name, replace the ActiveCampaign logo with your own, and add a favicon.

Take note

Access to customize certain areas of your ActiveCampaign experience depends on your plan level. Each section below states the plan level you must have to customize your account. 

Access Appearance settings in your ActiveCampaign account

The Appearance page contains settings that you can use to customize the look of your ActiveCampaign account. To access this page:

  1. Click Settings (gear icon) on the bottom right of your ActiveCampaign account.
  2. Click Appearance on the left menu.

Customize your admin panel

In the admin panel of your ActiveCampaign account, you can update your site name, add a custom logo and/or favicon, update your application page layout, and modify your account's custom CSS.

Update Site Name

Available on all plans.

Updating your site name on the Appearance Settings page will be reflected on some default and notification emails and will be used as the title of your application, which can be seen in your browser's tab:

Example_of_the_updated_site_name_Hello_Ramen__a_browser_tab.png

Updating your site name is not the same as changing your account name. Requests to update your account name must be sent to our Customer Experience Team to process. Read the "How do I change my account name?" article for more information.

To update your site name, type the new name into the "Site Name" field provided and click the "Save" button at the top of the application.

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Add custom logo

Available on all plans.

You can add a large logo and/or a small logo to your ActiveCampaign account. The Large logo will appear on your account login page, and the suggested minimum size is 200x25 px. The small logo will appear in the header of your admin panel, and the suggested minimum size is 64x64 px. Your custom logo will replace the ActiveCampaign logo in those areas.

To add your own logo, to start, you'll need to upload the file with ActiveCampaign's image manager or to a hosting platform. Then copy the image's URL and paste it into the Logo field provided. When finished, click the "Save" button.

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Add a favicon

Available on all plans.

A favicon is also known as a website, URL, bookmark, or tab icon. It's an image associated with your website and, in this case, your ActiveCampaign account. When you add a favicon on the Appearance Settings page, it will appear in the URL bar of your web browser or a web browser tab when your ActiveCampaign account is open. You'll also see the image in your bookmarks if your account is bookmarked.

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To add a favicon, you'll need to upload the file with ActiveCampaign's image manager or to a hosting platform. Then copy the image's URL and paste it into the favicon field provided. When finished, click the "Save" button.

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Customize Template

Available on Marketing Enterprise and Sales Enterprise plans.

The Customize Template section lets you add, remove, or reorder elements in your page layout. This includes:

  • Page content
  • Header navigation
  • Footer
  • Site name
  • Site URL

To update the layout of your admin panel, click into the "Customize Template" box and place your cursor in the area where you wish to add an item to the admin panel. Next, click the "Insert Tag" dropdown and click the option you wish to add. When finished, click the "Save" button.

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To restore default settings, click "Reset to default."

Customize CSS

Available on Marketing Enterprise and Sales Enterprise plans.

The Customize CSS option lets you modify the underlying CSS of your ActiveCampaign account. This, along with customizing the admin panel layout, will change how your ActiveCampaign account will appear when you're logged into it.

The following elements can be modified with custom CSS:

  • Background color
  • Border
  • Font family
  • Font style
  • Font weight

To customize the CSS, click the "Insert Property" dropdown and select the item you wish to modify. Then, in the Customize CSS box, type your CSS code. When finished, click "Save."

If you need to clear the styles you added, click "Clear Styles."

Customize your public site

Available on Marketing Enterprise and Sales Enterprise plans.

You can modify the template and CSS for your public site. These changes will be reflected on pages where contacts can perform actions or show subscription updates. These pages include:

  • Unsubscribes
  • Subscription updates
  • Forward to a friend
  • Campaign Archive

To further customize these pages, for example, to update a description, button text, or add an image, go to Contacts > Lists, then click the down caret for the list you wish to update a public page for. Click "Advanced Settings," then click "Public Pages." From there, you can make further updates to these pages.

Customize Template

The Customize Template area lets you add, remove, or reorder the following elements on your public pages:

  • Page content
  • Header navigation
  • Footer
  • Site name
  • Site URL

To update the layout of your public pages, click into the "Customize Template" box and place your cursor in the area where you wish to add or remove an item to your public pages. Next, click the "Insert Tag" dropdown and click the option you wish to add. When finished, click the "Save" button.

To restore default settings, click "Reset to default."

Customize CSS

The Customize CSS area lets you modify the style of your public pages. For example, you can modify the following:

  • Background color
  • Border
  • Font family
  • Font style
  • Font weight

To customize the CSS, click the "Insert Property" dropdown and select the item you wish to modify. Then in the Customize CSS box, type your CSS code. When finished, click "Save."

If you need to clear the styles you added, click "Clear Styles."

Customize email headers and footers

Available on Marketing Enterprise and Sales Enterprise plans.

Headers and footers are non-removable pieces of content you create and are applied to every HTML and plain-text email (campaigns and automation emails). These pieces of content are mainly used for branding purposes and are visible to your contacts.

Learn how to create custom email headers and footers help.

Turn off ActiveCampaign branding for your account

Available on Marketing Plus, Professional, and Enterprise and Sales Plus, Professional, and Enterprise plans.

You can turn off ActiveCampaign branding on an account level. Note that once branding is turned off, all mentions of ActiveCampaign will be hidden. Here is a non-exhaustive list of what will be hidden:

  • Text
  • Links
  • ActiveCampaign forms
  • The Apps page
  • The Help bubble. This is used to contact our Customer Experience team and view your Help tickets in your account
  • The ActiveCampaign Referral Program ("Ambassador Program")
  • Any apps that show the ActiveCampaign name or logo
  • Most integrations will be unavailable

To turn off ActiveCampaign branding, scroll down to the "Miscellaneous" section on the Appearance Settings page. Next, set the ActiveCampaign Branding toggle to "Off" by clicking it. When finished, click "Save Settings."

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To turn ActiveCampaign branding back on for your account, set the toggle to the "On" position by clicking it. Then click "Save Settings."

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