August 15, 2024 • Automations
We’ve made an exciting upgrade to our CX app actions, designed to enhance the personalization capabilities within your marketing strategies. With this update, CX apps that include personalization features such as Slack and Postmark can now seamlessly access data from Accounts, Deals, Ecommerce, and Custom Objects. This enhancement offers marketers the ability to leverage a broader range of data points, enabling more precise and impactful customer marketing.
Key Improvements
- Comprehensive Personalization: Access to Account, Deal, Ecommerce, and Custom Object Data allows for more targeted and relevant communications.
- Streamlined Workflows: Integrate diverse data sources into your workflows without the need for manual data extraction, saving time and reducing errors.