How do I send a browse abandonment email?

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With ActiveCampaign, you can send a Browse Abandonment email within an automation with a WooCommerce or third-party ecommerce integration.

To do so:

WooCommerce integration:

You must connect your WooCommerce store to ActiveCampaign and enable site tracking in your WooCommerce plugin.

Third-party ecommerce integration:

You must enable browse abandonment in your third-party integration.

From here, you can create an automation that starts with a Browse Abandonment trigger, then add a “Send email” action to your automation containing a campaign that uses the “Browse Abandonment” content block.

Learn about our Browse Abandonment feature and how to create a browse abandonment automation.

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