Introducing New SOCI Integration

June 18, 2025 • Integrations

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Localize your emails in a snap with the new ActiveCampaign HQ + SOCi integration! Managing local marketing for franchises and multi-location brands has never been easier. With this integration, you can automatically keep every email up-to-date with the latest location details—no manual updates required.

 

Key Features

  • Access 25+ SOCI location data points

Instantly insert current addresses, business hours, social media URLs, and more into your campaigns.

  • Automatic sync

Updates to your SOCi Profile or Hours tab reflect immediately in ActiveCampaign Message Variables.

  • Effortless personalization

Use Message Variables like %soci-yourbusinesslocation-address% to dynamically add localized details to every email.

Benefits

Save time

  • No more editing each email for every location—updates happen automatically.

Stay on brand

  • Centralized control ensures every message stays on brand across all locations.

Scale easily

  • Corporate teams can quickly share pre-approved templates and workflows with all franchisees.

Localize without the headache

  • Franchisees can personalize content while following brand guidelines.

Setup Instructions

  • Connect the SOCi CX App in automations–SOCi Message Variables are instantly created in your ActiveCampaign account—no manual work required.
  • Just like updating your Google Business Profile, updates to your Profile or Hours tab in SOCi show up right away in your ActiveCampaign Message Variables.
  • Add Message Variables to your email for always up-to-date, localized details—automatically.

This integration is available to both ActiveCampaign and ActiveCampaign HQ customers, provided that each SOCi location is connected to a single ActiveCampaign account. Currently, we do not support customers managing multiple SOCi locations from a single ActiveCampaign account.

Additional Resources

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