Active Intelligence: Forms agent (Beta) Release

October 10, 2025 • AI

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We are excited to announce the Beta release of the Forms agent, now available as part of Active Intelligence. This AI-powered agent streamlines form creation and editing, allowing you to build conversion-optimized inline forms in seconds through simple conversational prompts.

Key Features

  • Form generation
    Instant form generation from natural language descriptions
  • Instant form updates
    Conversational form editing and field customization

Benefits

  • Rapid form deployment
    Create professional forms in seconds instead of spending time with form builders, just describe what you need and integrate on your website or link. 
  • Effortless iteration
    Make changes to existing forms through simple requests like "split name into first and last name fields" without navigating manual editing interfaces.

Use Cases

  • Event registration
    Build event registration forms that collect essential attendee information for conferences and webinars
  • Newsletter Signups
    Create newsletter signup forms optimized for quick conversion on landing pages
  • Lead magnets
    Design lead capture forms for product launches or content downloads with custom field requirements

Upgrade and/or Setup Instructions

  1. Look for the Active Intelligence icon in your ActiveCampaign account and select it to begin
    1. Don't have access yet? If you see a message that Active Intelligence isn't available, request access by commenting on our community post with your ActiveCampaign account URL
  2. Create your first form by asking: "Create an inline form to register for our upcoming conference. Collect name, email, company, and job title"

Additional Resources

Have more questions? Get in touch

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