April 23, 2026 • AI
We are excited to announce the ability to edit campaigns directly within Active Intelligence after they've been generated. You can now make specific updates to CTA buttons, text, styling, dates, and other campaign elements using conversational prompts—without regenerating the entire campaign or switching to the campaign designer.
Key Features
- Direct campaign editing through conversational prompts after generation
- Template library access to reference any saved template during campaign creation
- Granular element updates including CTA buttons, text content, colors, and dates
- Preserved campaign structure while making targeted modifications
Benefits
- Faster Iteration: Make quick changes without rebuilding campaigns from scratch
- Precision Control: Update specific elements like button colors or dates without affecting the rest of your design
- Streamlined Workflow: Stay in Active Intelligence from initial generation through final edits
- Template Flexibility: Reference your entire template library to ensure brand consistency
Use Cases
Quick Date Updates
Update time-sensitive campaign details as launch dates shift
"Update the date in this campaign to today's date"
CTA Optimization
Modify call-to-action styling to match seasonal campaigns or A/B test variants
"Modify the CTA button to the color orange"
Content Refinement
Adjust messaging, headlines, or body copy based on stakeholder feedback without regenerating
"Change the headline to emphasize the limited-time offer"
Brand Alignment
Reference specific templates from your library to ensure design consistency
"Use my holiday campaign template for this promotion"
Upgrade and/or Setup Instructions
This feature is automatically available in Active Intelligence.
To use it:
- Generate a campaign using the Campaign agent
- Review the generated campaign
- Use conversational prompts to make specific edits (e.g., "Change the button color to blue" or "Update the date to May 15")
- Continue refining until the campaign meets your needs
- Move to the campaign designer if additional advanced edits are required