Converting leads to contacts | ActiveCampaign Salesforce integration

As of June 1st, 2021, this integration is available on:

  • All Salesforce plan tiers
  • Professional and Enterprise ActiveCampaign plan tiers

When you convert a lead to a contact in Salesforce, the following ActiveCampaign-related data will be added to the newly created contact record in Salesforce:

  • ActiveCampaign ID
  • Marketing activities history

In addition, the following tag will be added to the contact profile record in ActiveCampaign:

salesforce-lead-converted-to-contact

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