Content Manager overview

All ActiveCampaign plans have access to the Content Manager.

The Content Manager is designed to make your image management as seamless as possible and allow other users to collaborate on and use shared images from one place.

What is the Content Manager?

The Content Manager is a central hub for you to store, organize, and share image files with all users on your ActiveCampaign account. You can use the Content Manager to upload, organize, search, and share images used in forms and campaigns.

Where is the Content Manager?

Here's where to find the Content Manager in your ActiveCampaign account:

1. Go to the left-side navigation menu and click on "Campaigns."

2. In the sub-navigation, click on "Content."

Content Manager capabilities

Below are capabilities available with the Content Manager.

Centralized Location

The Content Manager has its own place in the Campaigns section of your account under "Content." This allows users to manage all of their assets from a single destination.

Bulk Actions

Bulk Actions let users select multiple images to perform different actions with one click. For example, you can select four images and then drag and drop them all into a folder, delete all of them, or export all of them. Bulk actions can only be taken from the centralized Content Manager. 

Bulk Upload

Bulk Upload allows users to upload multiple images to the Content Manager at once. This functionality is available in the centralized content manager, as well as the Campaign builder.

Folder Structure

The Folder Structure lets users create custom folders for organizing their images. Users can then access these folders from the central Content Manager or the campaign builder. Deleting a folder deletes that folder, but not the images contained within it.

Keyword Tagging

Keywords allow users to tag images with memorable search terms, like “dog” or “beach.” Once an image is tagged, users can search by keyword to find the image they are looking for or to take bulk action against all images that match that keyword.


Users can use the Search function to find images that match the title of their image or any keyword associated with it.


Sort allows users to display their images by newest to oldest, oldest to newest, largest to smallest, smallest to largest, and in alphabetical order A->Z. This can be used on the tile or list view. Note that you cannot Sort images from the campaign builder. This can only be done from the Content Manager itself.

Tile/List View

Users can toggle between the Tile and List views to see their images represented in a tile spread or list spread. Both options display a max of 20 images before going to the next page.

Image Access Scoped to Account
All users will be able to see and access all images within their account regardless of who uploaded it.

More about the Content Manager

  • Each page in the Content Manager main dashboard shows 20 images at a time
  • Supported content types: jpg, png, gif, pdf. Max file size: 10MB
  • You can multi-select images to add them to custom folders
  • If you delete a folder it won't delete the images in it
  • You can access images saved in the Content Manager from the campaign builder, in your automations, and in your forms

Be advised that the Content Manager can only host PDF files. PDFs cannot be used in the image blocks themselves at this time. You can upload PDFs to the Content Manager and generate a link to the PDF that can be shared elsewhere.

Admin to-do: migrating images into the Content Manager

To migrate images from your old library to the Content Manager, visit Migrating images to the Content Manager

How to edit images in the Content Manager

Images in the Content Manager can be edited using the Image Editor. The Image editor can be used from either directly inside the Content Manager or from the Campaign Designer.

To learn how to access and use the Image Editor, visit Image Editor.

Additional image options

In addition to the image editing options, there are more ways to use your images in the Content Manager.

When you hover over an image in the Content Manager, a Gear icon will appear. Click on the Gear icon to access the following options:

  • Rename Image
  • Add to Folder
  • Get URL
  • Download Image
  • Delete Image

You can get an image URL in one of two ways from the Content Manager.

  1. Hover your mouse over an image in the Content Manager and click on the Gear icon that appears. An option to "Get URL" will appear in the dropdown menu.
  2. Open a specific image and click on the URL icon. A modal will appear with the image URL link that you can copy and paste.
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