Attribution Touchpoints not showing up in contact record

ActiveCampaign plans
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Enterprise

Marketing_Professional_Enterprise

Summary

Attribution touchpoints not showing up in contact record. 

Resolution

Make sure these three things are in place for Attribution to show up:

  1. Cookie needs to be identified on the contact prior to reaching the page with ActiveCampaign tracking code on it How does ActiveCampaign Attribution work?

  2. We must be able to control the appended link (for the UTM parameters to be visible)

  3. We can only see touchpoints for sites with our tracking code placed on them.

      A Conversion does not have to be in place for Attribution to work

     

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