Sarah N
Articles
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About Saved Responses
Saved Responses is a time-saving solution that lets you create and reuse commonly used phrases in your 1:1 emails and chats and emails that come in through Conversations. In ActiveCampaign, you can...
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Email templates overview
Please note that what you see in your account may differ from some of the steps outlined in this article. The "Campaigns" section in your ActiveCampaign account has been updated to say "Email."Wh...
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Win Probability: Predicting which deals are most likely to win
Win Probability is a percentage field on each deal that signifies how likely that deal is to be won. This allows you and your sales team to prioritize deals so you can focus your time and efforts o...
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Get started with AI in ActiveCampaign
Artificial intelligence (AI) uses machine learning to analyze patterns in behavior and historical data to make accurate predictions and optimize marketing efforts. Using AI with ActiveCampaign can...
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Deal Scoring in ActiveCampaign
A deal score is one of two types of lead scores that you can create in your ActiveCampaign account. It is used to evaluate and prioritize the quality of your deals.What is a deal score?A deal score...
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Contact Scoring in ActiveCampaign
A contact score is one of two types of lead scores that you can create in your ActiveCampaign account and is used to evaluate and prioritize the quality of your leads. There is not a maximum limit ...
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About link tracking
With link tracking, you can see if contacts clicked any links in your campaigns. This helps you gauge the effectiveness of your emails and measure contact engagement. How link tracking worksBy defa...
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How to set up Site Tracking
Site Tracking connects your marketing and sales process to your website activity by tracking webpage visits made by contacts in "real-time." Take noteSite tracking is not supported in 1:1 emails. ...
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An overview of Site Tracking
Site Tracking is a powerful feature that connects your marketing and sales processes to your website activity. It allows ActiveCampaign to “see” and “react” in real-time as contacts visit your site...
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How to use predictive sending to automate send times
With ActiveCampaign, you can use predictive sending to send automated and email campaigns to contacts based on their habitual open times. Doing so helps increase engagement with your communications...