Social Data, or ERJA, is a premium service that you can use to gather more information on your subscribers. You can use this data to create targeted campaigns and more personalized marketing automations. The information is collected from multiple third-party data sources and is funneled into your account. Only information that is public or user-supplied will be added.
Take Note
- ERJA data currently includes only social media profiles, excluding Facebook
How ERJA works
ERJA is only available on Enterprise plans as of January 3, 2023. If you are on an Enterprise plan, ERJA is already on and available for you. You do not have to do anything to turn ERJA on.
If social data exists for your contact, we will display the fields on the contact profile page, and they cannot be modified. ERJA information is only available to view on the contact record.
Did you know?
ERJA is a word derived from the latin word erga (prep. with acc, towards, esp. of personal relations; more generally, about).