How to connect Segment.com to your ActiveCampaign account

Segment.com is an analytics tool that allows you to track your data once and send it to any tool you wish to use. This integration provides a two way sync between your Segment.com account and your ActiveCampaign account.

Set up the ActiveCampaign Segment.com integration

In order to set up this integration, you'll need to add your ActiveCampaign API URL and Key to your Segment.com account. Then you'll need to enable ActiveCampaign Site Tracking and Event Tracking.

1. Log into your Segment.com account.

2. Navigate to your Segment workspace and add ActiveCampaign as a "Destination."

3. Provide your ActiveCampaign API URL and Key. This information is on the Settings> Developer page in your ActiveCampaign account.

4. From your ActiveCampaign account, enable Site Tracking and/or Event tracking.

  • For Site Tracking - enable and whitelist your website URLs. You do not need to add the Site Tracking code if you have the page events sent through Segment
  • For Event Tracking - Enable status "On." You do not need to add the event. The event name will be added if it does not already exist
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