How to register for A2P 10DLC in ActiveCampaign

All ActiveCampaign customers wishing to send SMS/text messages to recipients with U.S. phone numbers must undergo an industry-standard registration process called Application-to-Person 10-digit long codes, or A2P 10DLC. This process also impacts the reduction of SMS spam and fraud.

In this article, you’ll learn how to use our easy step-by-step registration process.

Take note

• Registration is only available for those within the Admin Group
• Registration is required for all customers planning to send SMS messages to U.S. recipients. Inaction will increase the likelihood of message filtering
• You only need to submit the registration form once. All information must be accurate. It is not possible to go back or edit details once you submit your registration
• ActiveCampaign does not control the review process for SMS registration. This process can take as long as 5-7 business days.
• Businesses must have a valid Tax ID or Employer Identification Number (EIN) to register successfully. Registration for businesses without a Tax ID or EIN is not available at this time
• An example of a 10-digit long code would be your personal phone number, including the area code
• If you need to register for “Know Your Customer” guidelines implemented by UK carriers, please read the “About SMS UK regulations and how to register in ActiveCampaign” help article

How to register for A2P 10DLC

You can access the A2P 10DLC registration process from the SMS > Registration area of your ActiveCampaign account.

1. Click the “Register” button for the United States.
2. Complete all required fields on the “Business Information” page
   • Click the “Business ID Type” dropdown to select your business type and provide your Tax ID or EIN
   • It is critical that you select the correct business type. Providing incorrect information will cause delays in the registration process
   • You can visit EIN Tax ID Number Lookup & Validation to look up your EIN number
   • When finished, click “Next: Account Owner”
3. Complete fields for Account Owner. This includes name, email address, phone number, and job position and title. When finished, click “Next: Opt-ins.”
4. Provide the methods your business uses to collect SMS opt-ins. Here, you need to supply the following:
   • A link to your SMS privacy policy and terms of service
   • Select the primary method of collecting opt-ins from your contacts. You can choose from website, paper form, text keywords, or other. You can only select one option.
     • You will be asked to provide more information depending on the method you choose
     • Note that you can upload screenshots instead of providing URLs if necessary
     • When finished, click “Next: Use cases”
5. Provide information on what you will use SMS for:
   • Provide a description of how you plan to use your SMS campaign
   • Provide 2 sample text messages that you plan to use
   • Identify if your messages will include an embedded link and/or phone numbers
   • When finished, click “Next: Get your number”
6. We will supply an area code based on where your business is located. If this is incorrect, or if you wish to change your area code:
   • Click the “Pick a different area code” button
   • Click the “State” dropdown, then select your state
   • Select your preferred area code
   • When finished, click “Next: Review”
7. Review and submit the information you provided on your application.
   1. If any areas are incorrect, click the “Edit” button and update your information
   2. Click the checkbox acknowledging your application
   3. Click the “Submit registration” button

Troubleshooting your 10DLC registration

Once your 10DLC registration is submitted, your account will show as “Pending approval” until it has been reviewed and accepted. At times, there can be a failure in registration. When this happens, a red callout box will appear with the information that needs to be fixed to approve your registration.

Note that ActiveCampaign does not control the review process for SMS registration. This process can take as long as 5-7 business days.

If you receive a 10DLC registration error:

1. Click SMS > Registration to navigate to your registration.
2. Review the error and be prepared with the information to update your registration. Errors will explain what is incorrect and where to update the form.
3. Click “Review Business Information” in the red callout box to go back to the brand form.
   
   • Clicking the "Contact Support" button lets you submit a ticket to our Customer Experience team
4. Once in the brand form, update the incorrect information shown in the error message. For reference, the error message will also show on the brand page.
5. Click “Resubmit brand information” to resubmit the updated registration for review.