With ActiveCampaign, you can use Activity Logs to help identify why contacts are not moving through your automation as expected. Activity logs are detailed records of every automation run in your account. Every automation has an activity log that shows you each action's outcome for any contact who has entered the automation.
This article shows you how to access the Activity Logs feature and how to use it to view and troubleshoot your automation runs.
Take note
- You must have automation permissions to view activity logs
- The activity log displays data from the past year by default. Use filters on the action level to refine the date range
- There is a delay of up to 5 minutes between when an automation runs and when that run appears in the activity log
- If an action is deleted from your automation, its log entries will no longer appear in the activity log. The underlying data still exists but is not accessible once the action is removed
Access activity logs for an automation
Every automation has an activity log that shows overall run data for your automation, that includes action-level outcomes for each contact entering your automation.
You will now see a home page for Activity Logs when opening the automations sidebar (the << button in the top right of the canvas) however each action in your automation has its own activity log. These logs show what happened when a contact passed through the action — whether it was completed successfully, skipped, or encountered an error.
To access the activity log for an action:
- From your ActiveCampaign account, click Automations on the left menu.
- Click an automation to open it.
- Hover your mouse over the action you want to view.
- Click the Activity Logs icon that appears.
The log opens on the right side of the canvas and displays run data for each contact that passed through the action. This information includes:
- Email address (or phone), date, and time the contact ran through the action
- Action status (Success, Failure, Waiting)
- To view more details about Failures, simply hover on the Failure status or prompt ActiveIntelligence.
- A “View run” link. Clicking this link lets you view the contact’s path in the automation
Note that you can use filters to view runs by status and set a date range. You can also search for run data by typing a contact’s name or email address into the “Search” field.
Activity Log data can take up to 5 minutes to become available after a contact processes through a given action. Click the “Refresh Activity” button to ensure you’re reviewing the most recent information.
Activity logs status types
| Status type | What it means |
| Success | Action was completed as expected. |
| Failure | The action did not complete. Hover on the failure icon to see the specific issue or prompt Active Intelligence to learn more. |
| Waiting | The contact is currently waiting at this action and will be released at a later time. This only applies to Wait and Jump To actions. |
Use the activity log to troubleshoot
Common issues you can diagnose using the activity log include:
- Email not sent — The contact may have been unsubscribed, previously bounced, or the email campaign was still in draft status.
- Action skipped — A tag, score, list, or campaign referenced in the action may have been deleted or the configurations are no longer valid.
- Deal action skipped — The contact may not have entered the automation through a deal trigger, or the triggering deal may have been deleted
- Segmentation fail — The conditions configured in a Wait, If/Else, or Jump To action may be invalid or incomplete.
Active Intelligence has access to all Activity Log data for your automation; it can provide you helpful insight into what may have gone wrong, how to resolve errors and even provide helpful visualization for trend analysis.