If I delete a large number of contacts, will this change my open/click rate?

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Deleted contacts will not change the open/click rates of campaigns. Their actions will still count toward the overall percentage for each report.

In the example below, there are 16 total Opens with 2 contacts. After deleting one of the contacts and refreshing the report, the 16 total Opens remains and the contact is gone:

 

Contacts that are deleted can still show in the specific reports (Clicks/Opens/etc.) but will not show on the Contacts overview page.

Below, the deleted contact no longer shows on the Contact overview:

Deleted_contact_not_showing_on_Contacts_overview.jpg

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