Sarah N
Articles
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Abandoned cart overview
An abandoned cart scenario happens when one of your customers adds items to their shopping cart but then leaves your online store before completing their purchase. This action can lead to many lost...
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How to see connected automations with the automation map in ActiveCampaign
The Automations Map displays how your automations are connected at-a-glance and provides you with high-level performance statistics. What are connected automations? Connected automations are a...
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How to add wait steps after emails in an automation
When using the "Send Email" automation action, it's best practice to add a timed or conditional "Wait" action afterward. Doing so gives your contacts time to open and interact with your email. This...
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Use Engagement Tagging automation recipes
We updated our recommendation for list cleanup and tracking contact engagement. Read our "Expedited List Cleanup" article to learn more. With ActiveCampaign, you can use the two-part Engagement T...
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Win Probability: Predicting which deals are most likely to win
Win Probability is a percentage field on each deal that signifies how likely that deal is to be won. This allows you and your sales team to prioritize deals so you can focus your time and efforts o...
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Best practices for using Tags in ActiveCampaign
Tags offer a flexible way to organize contacts and can be used in automation triggers and as conditions in conditional content. They are meant to represent temporary data and are very easy to apply...
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How do I add or remove a tag with an automation?
You can add or remove a tag with automation actions. To learn how, follow these steps: Click Automations on the left menu, then click "Edit" for the automation you want to edit. Click the node (+)...
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How do I integrate with Facebook?
See below for the different ways you can integrate your ActiveCampaign account with Facebook: Add a subscription form to your Facebook page. Capture leads from Facebook Lead Ads and add them...
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Can I auto-post campaigns to Facebook?
While you can include social sharing links in your campaigns, it is not possible to auto-post campaigns to Facebook as soon as they're sent to a list of contacts. This is because Facebook no longer...
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Use HTML and CSS with your forms
With ActiveCampaign, you can use the HTML Code block to customize your form with HTML, and you can use CSS to modify elements. Please note that using HTML and CSS with your form is for advanced use...