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Stay informed about changes to the ActiveCampaign platform on our Release Updates page.

  1. ActiveCampaign Help Center
  2. Website
  3. Site & Event Tracking

Site & Event Tracking

  • ★ An overview of Site Tracking
  • How to set up Site Tracking
  • Site tracking and the GDPR
  • How to apply interest tags based on page views
  • Adjust a score based on website visits and page views
  • How to send a campaign when a web page is visited
  • How to send a campaign to a segment of contacts who viewed specific web pages
  • An overview of Attribution
  • How does ActiveCampaign Attribution work?
  • How do I setup ActiveCampaign touchpoints/traffic sources for Attribution?
  • How to set up and manage conversions in ActiveCampaign
  • How to trigger a conversion in an automation
  • An overview of Event Tracking
  • Using Event Tracking to trigger automations
  • Setting up Event Tracking with our API wrapper
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